Evadav vs Mondiad for Casino & iGaming Ads
The most important factors for keeping casino and iGaming campaigns profitable are fraud protection, fast tracking data, and, of course, good GEO coverage. In the overview below, you’ll see how the two networks compare for this vertical, along with some tips to help you choose the right one and set up your campaign.
General overview
One of the most restricted verticals in affiliate advertising, casino and iGaming, is usually banned on Facebook and Google and very often depends on other formats (Push, Native and Popunder) in order to not trigger payment-processor or app-store flags the way banner ads is doing it. Gambling traffic is accepted by both Evadav and Mondiad, however, the networks that pairs the widest GEO reach and real-time conversions feedback is being rewarded.
Even though Evadav is pretty permissive with mixed gambling traffic, they do not list iGaming as one of their most important verticals, like it does for adult and dating ones. The community on BlackHatWorld often complain about account closure, which tends to create issues with the offer types, like PIN submit and other performance-sensitive campaigns, that need consistent uptime the most. Mondiad, on the other hand, places iGaming and Dating among their most supported vertical and tops it with RTB and targetCPA bidding, video pre-roll for casino app installs, alongside a built-in conversion tracker with 8+ integrations. As far as refunds go, Mondiad has not that many cases of not refunded unspent funds, which is important when it comes to keeping a close eye on Casino CPAs.
Find your match: budget & goal
Pick whichever is closest to your setup right now.
Go deeper
Two real casino campaign breakdowns from the Mondiad blog, worth a read before setting up a gambling offer.